John Hosier from Clear Car was recently featured in CBT News, the #1 source for auto industry news and content. Hear from him as he discusses how dealers can more effectively source cars from consumers.
In the article John discusses how dealerships must ensure their trade-in tools are efficient, user-friendly, and effective. Key strategies include using simple online forms, leveraging AI-powered technologies for accurate inventory acquisition and pricing, and focusing on customer satisfaction through clear communication and responsive support. Additionally, dealerships should explore acquiring vehicles from service lanes to adapt to market changes and maximize profits while building trust with local customers.
Link to full article here.